Skam and the future of YA TV

Analyse how Skam uses unique and inventive ways to tell a modern YA TV series. Note how it uses ‘real time’ updates, posting social media and clips from the TV show as if the characters existed in the real world. Does this make the story more engaging? And it this method of storytelling going to become more prevalent? Or is Skam nothing more than a gimmick, and its popularity has more to do with its storylines then the way the content is created?