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Superbowl Ads

Present the history of Superbowl Ads and examine the culture that surrounds Super Bowl ads today. What ads in the past have flopped and what ads have thrived? Does having a Super Bowl ad truly affect your business? Why do so many people watch the Super Bowl simply for the ads?

  • you can also compare people who watch the entire super bowl for the game and how they react to the ads, compared to the people who just watch the game for the ads. How they perceive them differently, do people who watch football regularly and are watching the Superbowl like the ads better than people who simply just tune in to watch them specifically. I'm not sure if you can find information about this on the interwebs, but it would be very neat to see how each side views these ads differently if they do at all. – scole 8 years ago
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  • I'm not generally interested in sports or commercials for that matter. I can say that in my opinion superbowl adds are successful because they seem to push the boundaries just a little. They seem to be a little more creative and perhaps a little more controversial. This is what keeps them in your mind more than an average commercial. I will also admit that I have actually went out and bought products in support of the genius commercial for it. I'll also admit that I'm probably in the minority there. – Tatijana 8 years ago
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  • Maybe Super Bowl ads are so popular because 1) it's guaranteed to have an audience, and 2) because it has higher standards than your average commercial runnings. – AnalystNerd 8 years ago
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