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TV Revivals and Millennials: The Connection

They are everywhere, revival after revival. Gilmore Girls packed in 6 million initial viewers nearly 10 years after its not so ending ending for A Year In The Life. Boy Meets World sprung to life 20 years later with a new generation and over 5 million initial viewers in Girl Meets World. Full House was revived almost 30 years later a little bit fuller and with 14.4 million viewers in its first 35 days on Netflix. I believe the secret to these successes are the millennials. It’s been repeatedly noted that millennials crave authenticity and TV revivals are swimming it. Getting a second chance to meet with characters you grew up with is like reconnecting with an old friend. Older millennials crave this sense of familiarity in a world they no longer understand. However on the (not so) opposite hand we have the later millennials. While it is still about authenticity for them it’s more about feeling like they are apart of something, fitting into a "generation" that doesn’t quite belong to them. Why do you think TV revivals are so important to this generation? Is it just because they’ve seen everything on Netflix and need a new show or is a deeper, more heartfelt search for somewhere to fit in?

  • Interesting observation; however, I should warn the prospective author of this article to be wary of such broad strokes in generational thinking. [Watch this: https://www.youtube.com/watch?v=-HFwok9SlQQ and also this: https://www.youtube.com/watch?v=6iJdimomLTQ ] I'm not suggesting that the demographic correlation that you're proposing does not exist, but it may be a little more nuanced than "Older millennials crave this sense of familiarity." That said, there might be something worth exploring about the condescension of Netflix executives operating under this mentality when shaping their programming around what they think millennials want. – ProtoCanon 5 years ago
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  • I think Millenials may have some nostalgia for the past as they are very close with their families. Even playing LPs is experiencing revival. – Munjeera 5 years ago
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  • I definitely agree that this conversation is nuanced, and would like to see you explore the topic in as much depth as possible. As an older millennial (born in '86), I do feel a sense of familiarity when I watch revivals like Fuller House. But more than the familiar, I crave shows that use older conventions, that don't feel like they have to fall back on gimmicks or cheap humor to get viewers. That craving drew me to "newer" shows like The Middle and Speechless, ones that explore new ground but have their roots deep in the good old family sitcom. That might be an angle to explore. – Stephanie M. 5 years ago
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