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Marketing Animated Films

Thanks to the stigma about animated films being strictly for children, animation isn't always taken seriously by the marketing team. What are some ways you can market an animated film to ensure it is a success at the box office?

  • If you want to talk about more adult animated films, I would suggest looking and Hayao Miyazaki's films like Spirited Away and The Wind Rises. It's not that there in no adult animated films being released, it's just that they are over shadowed by Pixar and Dreamwork's movies. – Aaron Hatch 10 years ago
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  • Also take a look at "darker" claymation style movies like Corpse Bride or Nine or pretty much anything Time Burton is attached to. – Natalie Sheppard 10 years ago
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  • Japan's anime industry is known for producing dark and very adult shows. Perhaps we could learn a thing or two from Japan. – Travis Kane 10 years ago
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