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The Overabundance of Fast Media (A case study of South Korea)

Analyse the advent of "fast media" that has become so popular in recent years – especially in fast moving societies like South Korea. I live in South Korea, and one thing I have noticed is when I get on the subway people are scrolling EXTREMELY fast as they engage in a media called "Webtoon (웹툰)". This media is like a comic book that has been specifically designed for fast digestion and optimised for access on a mobile phone. You could write an article that explores why people are interested in this kind of media (Webtoons, Youtube Shorts, TikTok etc). How does this type of media differ from longer and "slower" forms of media? (E.g. Books, traditional ways of engaging in media like with a TV or at home). You could even briefly discuss the effect this "fast" media has on the brain or mental health (stress, instant gratification and high dopamine). It doesn’t have to be only on South Korea, I’m just emersed in the unique culture and think there is enough for a case study (Think about high work hours, education system – Hagwons, generally a fast-paced society etc).

  • This is a super interesting topic and I think that an exploration of media literacy could work super well with this, and expand it to a global scale. – finnkanedom 11 months ago
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  • I love this idea! I'm definitely interested in how fast media impacts our attention span and the endless cycle of wanting faster content. It may also be worth looking at how our desire for on-the-go media is propelling this. – A.H. 11 months ago
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  • Love this idea. And the same fast media has been the very core of Chinese web fiction where word-count and length was the focus and writers were taught to speed up to the pace to maintain a sense of excitement. Personally, I believe this is the result of our shortened attention span and cognitive processing power as a result from the prevailing social media. Naturally, we are leaning toward short-form content (as they are less challenging to consume) versus traditional, long-form content, or content with higher professionalism and complexity. – Xiao 10 months ago
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  • Very interested in this! There is an essay by Xueting Christine Ni called "Net Novels and the 'She Era': How Internet Novels Opened the Door for Female Readers and Writers in China" which might be a useful reference to explore the economic and gendered conditions of content creation that favour these shorter, free (or very affordable) forms of publication. – clairegranum 9 months ago
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