The effect of time between subsequent installments on film franchisees

Pirates of the Carribean 2 and 3 were shot back-to-back and released soon one after the other. This is something which James Cameron is also attempting with his Avatar sequels. On the other hand, there was a gap of 59 years between the two installments of Disney’s Fantasia. Analyse the various effect the timing between episodes has on aspects like the box office prospects of the films taking into consideration factors like brand recall and set production costs.

  • I think the effect speaks to the creative principle behind the theme. In Pirates, you have the right actor, the necessary chemistry, and a setting that lends itself to dynamic rehashing of plot. Some which of pertain to other cinematic marvels, Tron, for instance; the same which could be said. But, why drown the audience in Tron revivals when the original accomplished what films are expected to accomplish: take the imagination to new and unrealistic frontiers, time and again, without the need for props and people. When the Tron sequel eventually emerged, it was nearly messianic in its prophetic second coming, to the delight of its loyal cult following. This is going to be a worthwhile literary examination, part of which I have only scratched the surface of--looking forward to it. – lofreire 7 years ago
  • I say if you're going to do installments, space them out reasonably. A gap of 59 years is too long, because by then the original product has already aged too much. People are more inclined to hate the new installment on sight because it's not the old one. Or, they go the other way and give the new installment so much praise, the old one is forgotten. In a series like Pirates, you have to watch spacing of releases so people can keep up. The more episodic your series, the harder it may be for "newcomers" to catch up and keep up. Well-spaced releases, say 2-4 years apart, keep the series audience-friendly. – Stephanie M. 7 years ago

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