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When a Movie Studio Dislikes Their Own Movie

When looking for news on the new Fantastic Four movie, I heard that Fox studios has an embargo for critics, meaning a movie critic cannot talk about the movie at all until the film is released. Essentially, this is a sign that Fox is worried about critics disliking the film, therefore causing bad press for Fantastic Four. Why is this? If a film studio does not like one of their own films, why make it in the first place? Why are January and February filled with crappy movies? I feel its more complicated than just simply saying "all films now-a-days sucks." Maybe a movie sounded good on paper, but turned out bad in execution. I just find it strange that movie studios would take a risk financially with releasing bad films they have no faith in.

  • Apparently Fox had the movie made because they had a limited time with the rights to the Fantastic Four franchise. One can discuss the relationship between the subject of a film and the studio and how that can impact the film itself. – missmichelle 6 years ago
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