The Age of the Observer

YouTube has become increasingly popular, almost like a "new TV" for younger demographics. On the platform, one can see a trend starting to happen where viewers want to watch other peoples’ lives through their vlogs and other content, such as unboxing videos and tutorials that the viewer never does but enjoys watching anyway. I call this "The Age of the Observer." This article would explore why this phenomenon is happening and explore just what kinds of videos people are watching. Some examples of channels creating this content would be Ryan ToysReview, both Jake and Logan Paul (where children vicariously live and envy the brother’s mansions, cars, clothes, etc.), and Jenna Marbles and Julien Solomita (especially with Jenna’s DIY videos and Julien’s cooking videos).

  • This is a really good topic to talk about, especially now that there is a lawsuit against YT from the LGBT community. Perhaps you could talk about the lawsuit and how YT is promoting creators that fit their "algorithim," despite being advertised as a platform for all. – Link 11 months ago

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