Instagram has become a way for artists to cultivate followings and promote themselves in a way that artists in the past have not been able to do before. Poets have become household names and makeup gurus now have their own beauty lines all due to the power of the ‘gram. How does this new medium affect content? Are their negative consequences for using this service? For example, copying others work, authenticity, and quality.
Cool idea! I've noticed a few problems with people claiming that people are stealing ideas. I'm thinking specifically of the Harry Potter wand makeup brushes that 2 separate companies tried to market at the same time. I didn't spend too much time researching it, but basically, Buzzfeed featured one company and got a huge response while the other company claimed the idea was theirs initially. I'm not sure what happened with all that, but it would be a good specific case to look into if you're interested! – agmill2 months ago
Nitpicky but poets were household names before instagram... also I've never heard of any poets becoming famous/known through instagram but maybe I'm just not informed enough on that topic.Anyways, a VERY important aspect to consider for whoever writes this article is the fact that uploading content to instagram automatically grants them, and anyone else, really, to reshare and use the content as they want.This has lead to some controversial cases, one prominent one (worth researching) being this: http://www.cnn.com/2015/05/27/living/richard-prince-instagram-feat/– Lusk222 months ago
Instagram is pulling artists into the mainstream. Artists' ideas are being seen by a vast audience, and in many ways, the newness or novelty of the artist becomes copied or replicated. Artists may get name recognition, but are they getting financial compensation? – sarahknight2 months ago
Instagram is really great for artist exposure. It's a free way to brand themselves and show the world what they offer as their own unique artist. I believe that snapchat might also become a new standard for viewing art. – damaddeo2 months ago
Instagram certainly poses issue with stealing content, an issue seen between companies like Huda Beauty, Vlada, and Kylie Cosmetics, where marketing materials were arguably stolen. This type of "borrowing" from others content can be seen throughout history in terms of influence between artists and apprenticeships. Artists have always been influenced by their mentors which often resulted in very similar styles but this ultimately leads to progress in style periods. In terms of recognition, it certainly offers new outlets for rising artists as well as well-known artists. It is a wonderful method of reaching new audiences, audiences that otherwise may not have interest in visiting galleries and museums. Artists like Jeff Koons and Kehinde Wiley have an immense following consisting of everyone from celebrities to your average teenager. – BreannaWaldrop2 months ago