Why Space Jam Worked

If we’re being honest with each other, the idea of throwing Michael Jordan together with the largely dying Looney Tunes franchise was a risky decision at best. And there wasn’t much of a precedent for a film like this either, as at the time blending animation with live-action wasn’t very common. So how did this film become a landmark of this blend of genres alongside films like Who Framed Roger Rabbit? This essay will discuss the attributes of Space Jam that made it such a success and revived the Looney Tunes franchise.

  • Hmmm, interesting. Maybe bring in a film like Who Framed Roger Rabbit as a point of contrast. – Stephanie M. 2 years ago
  • I would suggest comparing the original Space Jam to the recent sequel/reboot/whatever that was. Did that one work as well as the first? Why or why not? – noahspud 2 years ago
  • I just want to note that Michael Jordan was probably the most important athlete in the world/one of the top of 3 athletes across the world at the time of the making of Space Jam. So having Michael Jordan in the film was a huge selling point. – Sean Gadus 2 years ago
  • Space Jam worked because at that time, pretty much any off-the-wall idea with MJ in it would have worked. – Montayj79 2 years ago
  • Space Jam worked because it was such a fun idea and had promotion written all over it – WesleyBraid 1 year ago

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