Richard

Richard

Paul Butland is a contributing writer for The Artifice. He is a supporter of the arts and creative literature.

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    Latest Articles

    Latest Topics

    2

    The Mystery Behind The Influence of Instagram And The Popular Culture Industry?

    Analyze how Instagram influences humans and the popular culture industry. Has this fueled our addiction to the fan-based product industry through the impact of social media? For example, Selena Gomez is one of the most popular Instagram influencers in the music industry today. She has over 400 million followers on Instagram and Facebook. She has worked with many major brands such as Adidas NEO, Pantene, and Coca-Cola. Artists and Influencers brand their products differently today on social media than when television was popular. Platforms like Instagram have produced more fake branding and advertisement than ever; compared to TV in the past, social media seems to have sponsored fan-based products on an enormous scale, and many artists/influencers have "sold out" to consumer franchising. Product placement is highly prevalent in today’s world. Although social media is excellent for connecting people and selling products, it is controlled by executives who make decisions on product placement, creating a culture of consumption and distraction with no end. What can we do to save humanity from consuming fan-based products, and how are social media influencers like Instagram over-promoting consumption for society? – Richard

      2

      The Influence of Social Media Marketing on Artists

      Analyze how artists and entrepreneurs use social Media Marketing. How have platforms like Facebook and Instagram transformed the way artists communicate and market their products. How can the art world benefit from social media, and what are the disadvantages of doing business online?

      • It's a fascinating subject. As provided, I believe it is quite broad. It should be more explicit and concrete, taking into account relevant case studies. Finally, it may be beneficial to specify why such an examination is required. – Samer Darwich 5 months ago
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      • You need to be more specific. Pick 2 or 3 examples of social media marketing that used a good creative campaign and how this was received by the audience. And maybe 2 or 3 examples of bad campaigns that, despite aiming to be trendsetters as well as using creative innovation, received a backlash for not being able to read the room and be sensible. – Dani CouCou 5 months ago
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      • I would also look at the added responsibility that social media marketing lays on artists. Artists are now often both full-time artists and marketers, which can wear them thin if they don't have the opportunity to outsource. – dallykay 4 months ago
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      Latest Comments

      Richard

      Interesting how this author compares restorative and reflective nostalgia. The accumulation of wealth leads to reckless behaviour in America; JFK as a black man, represented in Lana Del Rey’s video, “National Anthem,” shows how culture and society in America have changed, but the underlying power structure of the rich and powerful remains.

      "National Anthem” by Lana Del Rey as a Commentary on American Nationalism and Political Structures
      Richard

      This is an interesting article that points out how the writer of the show “The Office” draws references from Joseph Campbell’s The Hero’s Journey for much of the story. There is the call to adventure in the office, the challenges to the main character, the sacrifices made, and finally, the return journey where the office company establishes the new status quo. We see David, the main character or ‘hero,’ transformed into a leader by inspiring loyalty and team spirit in his co-workers. This show has well-rounded characters and tells a classic coming-of-age story.

      The Unsung Hero of the British Office
      Richard

      Thanks anyways, I keep trying. – Richard

      Writing in Isolation during a global pandemic
      Richard

      Thank you for the nice comment. I’ve never thought of self-publishing, but that sounds like a great way to get my writing out into the world. Writing takes time and work! – Richard

      Writing in Isolation during a global pandemic
      Richard

      This article starts with an excellent example of gaslighting from the story Cinderella. We can see how kind and generous people are often taken advantage of by manipulative cruel villains. I agree women don’t have an equal voice in today’s world; society needs more heroes to speak out for the less fortunate.

      Disney Heroines and Gaslighting
      Richard

      I’m not a fan of Booktok, but I love reading books anyways. The fact that Booktok sold 825 million books in 2021 makes it one of the most successful online platforms. Making books accessible to everybody through social media is a new and exciting way of encouraging people to read.

      BookTok Influencers and Their Impact on the Publishing Industry
      Richard

      The qualities of honour, sacrifice, and martyrdom are still evident in today’s fantasy writing from the Middle Ages to the Renaissance. Old Celtic legends have been passed on through generations with stories like Shakespeare’s ‘A Midsummer Night’s Dream’ and ‘Macbeth.’ Perhaps drawing from these ancient sources still entertains readers and provides moral and ethical lessons for all age groups.

      Fantasy Writing and The Middle Ages to The Renaissance
      Richard

      I feel the Star Wars franchise is constantly being reinvented to gain new fans and make better profits for the film and publishing industry. The introduction of ‘The High Republic’ and ‘The Ascendancy Trilogy’ projects explores new aspects of the original Star Wars story and seems like offshoots that don’t have the same structure and “maximum creative freedom” as the first trilogy of films. In conclusion, perhaps we should remember George Lucas’s Star Wars franchise for the entertainment and storytelling which came along at a time in history when people needed to experience something different and unique.

      Star Wars Publishing Is Taking An Exciting Plunge Into The Unknown